{"id":2662,"date":"2020-10-20T10:26:40","date_gmt":"2020-10-20T10:26:40","guid":{"rendered":"https:\/\/markenfels.ch\/?page_id=2662"},"modified":"2022-11-30T15:36:53","modified_gmt":"2022-11-30T15:36:53","slug":"strategic-design","status":"publish","type":"page","link":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/","title":{"rendered":"Strategic Design"},"content":{"rendered":"\n      <div id=\"block_2959718813ce595d398ab01454aac8e4\" class=\"alignfull default-intro-spacing  l-block\">\n        \n  <div class=\"l-wrap text-center\">\n          <p class=\"text-18 mb-5\">\n        Branding Services&nbsp;<\/p>\n    \n        <h1 class=\"c-headline c-headline--large my-0\">\n      Strategic Design&nbsp;<\/h1>\n    \n    \n      <\/div>\n\n<\/div>\n\n\n      <div id=\"block_409ad9aae8eed6a3c977900b5af7be9f\" class=\"full alignfull default-block-spacing b-image  l-block\">\n              <noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013.jpg\" class=\"w-full\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1190x668.jpg 1190w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"><\/noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E 2560w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013-1190x668.jpg 1190w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Design_201013.jpg\" loading=\"lazy\">  <style><\/style><\/div>\n\n\n      <div id=\"block_7518b5bdfad23ea6ab02311eb464c05e\" class=\"full alignfull default-block-spacing md:my-0  l-block\">\n        \n  <div class=\"l-wrap c-page-nav__wrap c-page-nav__wrap--switch-on-medium  \">\n          <ul class=\"c-page-nav c-page-nav--change-on-breakpoint-medium \" id=\"page-nav\">\n                  <li>\n            <a class=\"c-page-nav__link\" href=\"#corporate-design\">Corporate Design<\/a>\n          <\/li>\n                  <li>\n            <a class=\"c-page-nav__link\" href=\"#digital-design\">Digital Design<\/a>\n          <\/li>\n                  <li>\n            <a class=\"c-page-nav__link\" href=\"#spatial-design\">Spatial Design<\/a>\n          <\/li>\n                  <li>\n            <a class=\"c-page-nav__link\" href=\"#employer-branding\">Employer Branding<\/a>\n          <\/li>\n                  <li>\n            <a class=\"c-page-nav__link\" href=\"#brand-refresh\">Brand Refresh<\/a>\n          <\/li>\n              <\/ul>\n      <\/div>\n\n<\/div>\n\n\n\n<h2 id=\"corporate-design\" class=\"c-headline c-headline--38 text-color-text text-left  \">\n  Corporate Design&nbsp;<\/h2>\n\n\n\n<div id=\"block_db9f5a740732dc8ff150314048f0c225\" class=\"text-block text-size-large   \">\n  <div class=\"max-w-824\">    <p><strong>Brand Identity<\/strong><br>\n\u201cHow do we translate the positioning into branding?\u201d<br>\n\u201cDoes the color black work for healthcare?\u201d<br>\n\u201cCan we continue using the existing image&nbsp;pool?\u201d<\/p>\n  <\/div>  <\/div>\n\n\n\n<div id=\"block_38f3e1c1fb44a0940515de580d43cb80\" class=\"text-block text-size-normal   \">\n  <div class=\"max-w-824\">    <p>In our Design Lab, we develop the future visual appearance of your brand \u2013 with focus on \u201cdigital first\u201d. From colour to visual language, UX elements and layout principles.&nbsp;<\/p>\n<p>We explore different design scenarios, and test the design for system capability and scalability, using prototypical touchpoints. The result is a&nbsp;concept documentation in form of a&nbsp;brand lookbook.<\/p>\n  <\/div>  <\/div>\n\n\n\n\n<h2 id=\"digital-design\" class=\"c-headline c-headline--38 text-color-text text-left  \">\n  Digital Design  <style>#digital-design { margin-top: 49.2px;  } @media (min-width: 768px) { #digital-design { margin-top: 73.8px;  }} @media (min-width: 992px) { #digital-design { margin-top: 98.4px;  }} @media (min-width: 1200px) { #digital-design { margin-top: 110.7px;  }} @media (min-width: 1500px) { #digital-design { margin-top: 123px;  }} <\/style><\/h2>\n\n\n\n<div id=\"block_4fa55a6e04674e6b955ba8d152b63bef\" class=\"text-block text-size-large   \">\n  <div class=\"max-w-824\">    <p><strong>Electronic Media<\/strong><\/p>\n<p>UX Design<br>\n\u201cCan you develop a&nbsp;website and derive a&nbsp;brand identity from&nbsp;there?\u201d<br>\n\u201cHow do we make our UX elements more brand-specific?\u201d<br>\n\u201cWhat does \u2018Fluid Web Design\u2019 mean for our&nbsp;brand?\u201d<\/p>\n  <\/div>  <\/div>\n\n\n\n<div id=\"block_008ac9e3cc9a2aa79056076033e9ed9f\" class=\"text-block text-size-normal   \">\n  <div class=\"max-w-824\">    <p>Today, electronic media are the first and most important touch point of a&nbsp;brand. Markenfels therefore treats Digital Design as an integral part of every strategic brand development.&nbsp;<\/p>\n<p>As part of ongoing brand management, we design and optimize websites, intranet pages, user interfaces, electronic presentations and animations. For production and programming we collaborate with external partners of your choice.<\/p>\n  <\/div>  <\/div>\n\n\n\n\n<p id=\"spatial-design\" class=\"c-headline c-headline--38 text-color-text text-left  \">\n  Spatial Design  <style>#spatial-design { margin-top: 49.2px;  } @media (min-width: 768px) { #spatial-design { margin-top: 73.8px;  }} @media (min-width: 992px) { #spatial-design { margin-top: 98.4px;  }} @media (min-width: 1200px) { #spatial-design { margin-top: 110.7px;  }} @media (min-width: 1500px) { #spatial-design { margin-top: 123px;  }} <\/style><\/p>\n\n\n\n<div id=\"block_d0303bd18675bb49eb462d32fc075473\" class=\"text-block text-size-large   \">\n  <div class=\"max-w-824\">    <p><strong>Event Design, Spatial Design, Signage<\/strong><br>\n\u201cCan the booth be scaled to global event system?\u201d<br>\n\u201cHow do we translate our brand strategy into spatial design?\u201d<br>\n\u201cHow shall customers experience our brand in the new showroom?\u201d<\/p>\n  <\/div>  <\/div>\n\n\n\n<div id=\"block_172dc5bfb37b9db5d7e55c297fbe3c67\" class=\"text-block text-size-normal   \">\n  <div class=\"max-w-824\">    <p>We develop the creative basis for the implementation of brands in the third dimension: with brand-specific recommendations on shape, material, lighting, and floorplans. We support you in the planning and implementation of brand-specific spaces in new and existing buildings, in the development of event designs, and in brand-specific signage and orientation systems.<\/p>\n<p>Our <a href=\"https:\/\/markenfels.ch\/en\/references\/\">branding cases<\/a> include trade fair concepts, corporate anniversaries, launch events, open days and signage and orientation systems for renowned global companies.<\/p>\n  <\/div>  <\/div>\n\n\n\n\n<h2 id=\"employer-branding\" class=\"c-headline c-headline--38 text-color-text text-left  \">\n  Employer Branding  <style>#employer-branding { margin-top: 49.2px;  } @media (min-width: 768px) { #employer-branding { margin-top: 73.8px;  }} @media (min-width: 992px) { #employer-branding { margin-top: 98.4px;  }} @media (min-width: 1200px) { #employer-branding { margin-top: 110.7px;  }} @media (min-width: 1500px) { #employer-branding { margin-top: 123px;  }} <\/style><\/h2>\n\n\n\n<div id=\"block_519ed1f22ce979d42c920d7ac558fa60\" class=\"text-block text-size-large   \">\n  <div class=\"max-w-824\">    <p><strong>EVP, Employer Brand Design<\/strong><br>\n\u201cHow can we become employer of choice?\u201d<br>\n\u201cHow do we approach millennials with our&nbsp;brand?\u201d<br>\n\u201cDo we need a&nbsp;different brand appearance for employer branding?\u201d<\/p>\n  <\/div>  <\/div>\n\n\n\n<div id=\"block_3edf624eb34ae40b67d84d6275521c4a\" class=\"text-block text-size-normal   \">\n  <div class=\"max-w-824\">    <p>These and similar questions are answered within <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-employer-brand-experience\/\">employer branding<\/a> projects. We support you in developing an EVP (Employer Value Proposition) and in positioning and presenting your company as an attractive employer brand. For example, by defining targeted key messages, and by developing a&nbsp;relevant and differentiating visual appearance \u2013 in line with the corporate brand.<\/p>\n  <\/div>  <\/div>\n\n\n\n\n<h2 id=\"brand-refresh\" class=\"c-headline c-headline--38 text-color-text text-left  \">\n  Brand Refresh  <style>#brand-refresh { margin-top: 49.2px;  } @media (min-width: 768px) { #brand-refresh { margin-top: 73.8px;  }} @media (min-width: 992px) { #brand-refresh { margin-top: 98.4px;  }} @media (min-width: 1200px) { #brand-refresh { margin-top: 110.7px;  }} @media (min-width: 1500px) { #brand-refresh { margin-top: 123px;  }} <\/style><\/h2>\n\n\n\n<div id=\"block_34c50ac0331e8947b17755e4b218f38f\" class=\"text-block text-size-large   \">\n  <div class=\"max-w-824\">    <p>\u201cWe\u2019d like to update our brand appearance. What to&nbsp;do?\u201d<br>\n\u201cDo we need to evolve the&nbsp;logo?\u201d<br>\n\u201cWe have a&nbsp;new strategy. What are the consequences for the&nbsp;brand?\u201d<\/p>\n  <\/div>  <\/div>\n\n\n\n<div id=\"block_856b9781849b383037018bb4c5115d37\" class=\"text-block text-size-normal   \">\n  <div class=\"max-w-824\">    <p>Based on your specific situation, we first clarify the scope of changes \u2013 required and recommended. A&nbsp;systematic brand audit can support an informed decision. In the next phase, the brand refresh is developed \u2013 from strategy to design and implementation.<\/p>\n  <\/div>  <\/div>\n\n\n\n      <div id=\"block_7f8ab6b04834df2ea6f880d6366409bd\" class=\"full alignfull mt-14 sm:mt-20 lg:mt-33 mb-12 sm:mb-16 lg:mb-19  l-block\">\n        \n  <div class=\"l-wrap sm:text-center\">\n        <h4 class=\"c-headline mb-5\">\n      You will like&nbsp;this&nbsp;<\/h4>\n            <div class=\"max-w-content-x-narrow mx-auto p-reset\">\n      <p>We use design as a&nbsp;powerful lever to implement a&nbsp;corporate strategy. We understand and master the requirements for thoroughly systematic and practical corporate design programs. We therefore develop design from a&nbsp;strictly digital perspective \u2013 robust and flexible, to allow co-creation, and to effortlessly integrate ongoing future evolution.<\/p>\n    <\/div>\n            <div class=\"mt-4\">\n      <a class=\"c-btn c-btn--email max-w-350 sm:max-w-none w-full sm:w-auto sm:min-w-350\" href=\"mailto:contact@markenfels.ch\">\n        <span>Contact<\/span>\n        <svg viewBox=\"0 0 17 12\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" stroke-linejoin=\"round\" stroke-miterlimit=\"2\"><path fill=\"none\" d=\"M0 0h16.597v11.736H0z\" \/><clipPath id=\"a\"><path d=\"M0 0h16.597v11.736H0z\" \/><\/clipPath><g clip-path=\"url(#a)\" fill-rule=\"nonzero\"><path d=\"M15.549 9.892c0 .346-.296.627-.66.627H1.974c-.363 0-.659-.281-.659-.627V1.86c0-.346.296-.628.66-.628h12.916c.363 0 .659.282.659.628l-.001 8.032zM14.89-.024H1.974C.883-.024-.004.821-.004 1.861v8.04c0 1.04.887 1.885 1.977 1.885H14.89c1.09 0 1.977-.846 1.977-1.885v-8.04c0-1.04-.887-1.885-1.977-1.885z\" \/><path d=\"M15.263.816l-6.825 5.13L1.612.816.846 1.857l7.592 5.707 7.592-5.707-.767-1.041z\" \/><\/g><\/svg>      <\/a>\n    <\/div>\n    \n  <\/div>\n\n<style>#block_7f8ab6b04834df2ea6f880d6366409bd { margin-top: 80px;  } @media (min-width: 768px) { #block_7f8ab6b04834df2ea6f880d6366409bd { margin-top: 120px;  }} @media (min-width: 992px) { #block_7f8ab6b04834df2ea6f880d6366409bd { margin-top: 160px;  }} @media (min-width: 1200px) { #block_7f8ab6b04834df2ea6f880d6366409bd { margin-top: 180px;  }} @media (min-width: 1500px) { #block_7f8ab6b04834df2ea6f880d6366409bd { margin-top: 200px;  }} <\/style><\/div>\n\n\n      <div id=\"block_6670837206db4be6cb774b9ebd060626\" class=\"alignfull my-4  l-block\">\n        \n  <div class=\"l-wrap a-line-dot\">\n    <div class=\"c-line-dot c-line-dot--328\">\n      <div class=\"c-line-dot__line a-animated\"><\/div>\n      <div class=\"c-line-dot__dot a-animated\"><\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_902349a81b3ef9e74c503efb32390103\" class=\"full alignfull default-block-spacing mb-0 l-block\">\n        \n  <div class=\"l-wrap\">\n    <h4 class=\"c-headline text-center\">\n      More Branding Services&nbsp;<\/h4>\n    <div class=\"flex flex-wrap sm:flex-no-wrap \">\n      <div class=\"order-1 sm:order-1 w-full md:min-h-672 sm:pb-30 md:pb-40\">\n                                                            <a class=\"text-color-text text-size-24 font-light hover:text-color-text no-underline hover:no-underline block mb-6 link-reset\" href=\"https:\/\/markenfels.ch\/branding-expertise\/strategic-consulting\/\">\n                                                        <div class=\"shadow-teaser\">\n                        <noscript><img decoding=\"async\" width=\"595\" height=\"334\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-595x334.jpg\" class=\"w-full block\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1190x668.jpg 1190w\" sizes=\"(max-width: 595px) 100vw, 595px\"><\/noscript><img decoding=\"async\" width=\"595\" height=\"334\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20595%20334%22%3E%3C%2Fsvg%3E\" class=\"w-full block lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20595%20334%22%3E%3C%2Fsvg%3E 595w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-1190x668.jpg 1190w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Consulting_201013-595x334.jpg\" loading=\"lazy\">                      <\/div>\n                                                              <div class=\"mt-4 sm:mt-6-5\">\n                        Strategic Consulting&nbsp;<\/div>\n                                                  <\/a>\n              \n                                                          <\/div>\n\n      <div class=\"flex-grow-0 flex-shrink-0 order-3 sm:order-2 mt-9 sm:mt-0 h-30 sm:h-auto w-full sm:w-15 c-vertical-line c-vertical-line--dot\">\n      <\/div>\n\n      <div class=\"order-2 sm:order-last w-full md:min-h-672 sm:pb-30 md:pb-40\">\n                                                                                  <a class=\"text-color-text font-light text-size-24 hover:text-color-text no-underline hover:no-underline block link-reset\" href=\"https:\/\/markenfels.ch\/branding-expertise\/strategic-activation\/\">\n                                                        <div class=\"shadow-teaser\">\n                        <noscript><img decoding=\"async\" width=\"595\" height=\"334\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-595x334.jpg\" class=\"w-full block\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1190x668.jpg 1190w\" sizes=\"(max-width: 595px) 100vw, 595px\"><\/noscript><img decoding=\"async\" width=\"595\" height=\"334\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20595%20334%22%3E%3C%2Fsvg%3E\" class=\"w-full block lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20595%20334%22%3E%3C%2Fsvg%3E 595w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-1190x668.jpg 1190w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Branding-Expertise_Strategic-Activation_201013-595x334.jpg\" loading=\"lazy\">                      <\/div>\n                                                              <div class=\"mt-4 sm:mt-6-5\">\n                        Strategic Activation&nbsp;<\/div>\n                                                  <\/a>\n              \n                                    <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":2649,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wp_typography_post_enhancements_disabled":false,"footnotes":""},"class_list":["post-2662","page","type-page","status-publish",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Corporate Design Agency in Zurich - Our Services | Markenfels<\/title>\n<meta name=\"description\" content=\"We are a corporate design agency and a member of the Swiss Leading Agencies - we use design as a powerful lever. Learn more about our services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corporate Design Agency in Zurich - Our Services | Markenfels\" \/>\n<meta property=\"og:description\" content=\"We are a corporate design agency and a member of the Swiss Leading Agencies - we use design as a powerful lever. Learn more about our services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/\" \/>\n<meta property=\"og:site_name\" content=\"Markenfels\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-30T15:36:53+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Corporate Design Agency in Zurich - Our Services | Markenfels","description":"We are a corporate design agency and a member of the Swiss Leading Agencies - we use design as a powerful lever. Learn more about our services.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/","og_locale":"en_US","og_type":"article","og_title":"Corporate Design Agency in Zurich - Our Services | Markenfels","og_description":"We are a corporate design agency and a member of the Swiss Leading Agencies - we use design as a powerful lever. Learn more about our services.","og_url":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/","og_site_name":"Markenfels","article_modified_time":"2022-11-30T15:36:53+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/","url":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/","name":"Corporate Design Agency in Zurich - Our Services | Markenfels","isPartOf":{"@id":"https:\/\/markenfels.ch\/en\/#website"},"datePublished":"2020-10-20T10:26:40+00:00","dateModified":"2022-11-30T15:36:53+00:00","description":"We are a corporate design agency and a member of the Swiss Leading Agencies - we use design as a powerful lever. Learn more about our services.","breadcrumb":{"@id":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/strategic-design\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/markenfels.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Branding Expertise Overview","item":"https:\/\/markenfels.ch\/en\/branding-expertise-overview\/"},{"@type":"ListItem","position":3,"name":"Strategic Design"}]},{"@type":"WebSite","@id":"https:\/\/markenfels.ch\/en\/#website","url":"https:\/\/markenfels.ch\/en\/","name":"Markenfels","description":"Leading branding agency in Zurich | Markenfels","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/markenfels.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/pages\/2662","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/comments?post=2662"}],"version-history":[{"count":8,"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/pages\/2662\/revisions"}],"predecessor-version":[{"id":4172,"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/pages\/2662\/revisions\/4172"}],"up":[{"embeddable":true,"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/pages\/2649"}],"wp:attachment":[{"href":"https:\/\/markenfels.ch\/en\/wp-json\/wp\/v2\/media?parent=2662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}