{"id":3094,"date":"2021-05-10T12:06:57","date_gmt":"2021-05-10T12:06:57","guid":{"rendered":"https:\/\/markenfels.ch\/?post_type=referenzen&#038;p=3094"},"modified":"2022-12-13T12:43:14","modified_gmt":"2022-12-13T12:43:14","slug":"siemens-energy-brand-experience","status":"publish","type":"referenzen","link":"https:\/\/markenfels.ch\/en\/referenzen\/siemens-energy-brand-experience\/","title":{"rendered":"Siemens Energy Brand Experience"},"content":{"rendered":"<style>#kt-layout-id_b1b85d-d7 > .kt-row-column-wrap{align-content:start;}:where(#kt-layout-id_b1b85d-d7 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}#kt-layout-id_b1b85d-d7 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-none, 0rem );padding-top:var( --global-kb-row-default-top, 25px );padding-bottom:var( --global-kb-row-default-bottom, 25px );grid-template-columns:repeat(2, minmax(0, 1fr));}#kt-layout-id_b1b85d-d7 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){#kt-layout-id_b1b85d-d7 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){#kt-layout-id_b1b85d-d7 > .kt-row-column-wrap{padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_b1b85d-d7\" class=\"kt-row-layout-inner kt-layout-id_b1b85d-d7\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-gutter-wider kt-v-gutter-none kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style>.kadence-column_e2265f-7d > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_e2265f-7d > .kt-inside-inner-col,.kadence-column_e2265f-7d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_e2265f-7d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_e2265f-7d > .kt-inside-inner-col{flex-direction:column;}.kadence-column_e2265f-7d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_e2265f-7d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_e2265f-7d{position:relative;}@media all and (max-width: 1024px){.kadence-column_e2265f-7d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_e2265f-7d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_e2265f-7d\"><div class=\"kt-inside-inner-col\">\n<div id=\"block_6f401e6dd0c839e2ec8945468fd8283c\" class=\"text-block text-size-normal   \">\n      <p><strong>Project<\/strong><br>\nDevelopment of a&nbsp;differentiating brand experience for Siemens Energy as an independent company.<\/p>\n<p><strong>Strategic task<\/strong><br>\nSiemens Energy drives the transition to more sustainable, reliable and affordable energy systems. In order to position Siemens Energy in this role as global leader, and to ensure the link to Siemens, a&nbsp;new, visionary corporate identity has been developed. Guiding idea behind the design concept are maximum differentiation and flexible principles for different touch-points. To support identification with the new, independent company, powerful, identity-building elements such as the brand color \u201cPurple\u201c, the purple gradient and the design element \u201cDot Sphere\u201d were created.<\/p>\n    <\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column_2d47a6-e1 > .kt-inside-inner-col{border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;}.kadence-column_2d47a6-e1 > .kt-inside-inner-col,.kadence-column_2d47a6-e1 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column_2d47a6-e1 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column_2d47a6-e1 > .kt-inside-inner-col{flex-direction:column;}.kadence-column_2d47a6-e1 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column_2d47a6-e1 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column_2d47a6-e1{position:relative;}@media all and (max-width: 1024px){.kadence-column_2d47a6-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column_2d47a6-e1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-2 kadence-column_2d47a6-e1\"><div class=\"kt-inside-inner-col\">\n<div id=\"block_78468ef22ac5874d02f0fc491a862819\" class=\"text-block text-size-normal   \">\n      <p><strong>Client<\/strong><br>\nSiemens AG<\/p>\n<p><strong>Siemens Energy website<\/strong><br>\n<a class=\"c-link-external\" href=\"http:\/\/www.siemens-energy.com\" target=\"_blank\" rel=\"noopener\">www.siemens-energy.com<\/a><\/p>\n    <\/div>\n\n\n\n      <div id=\"block_fe6ce254c42bee5e4e7ad9fee112bbae\" class=\" default-block-spacing  l-block\">\n        \n    <p class=\"mb-0\"><strong>Markenfels Services<\/strong><\/p>\n                  <h3 class=\"header-like-text\">Brand Positioning<\/h3>\n              <h3 class=\"header-like-text\">Key Messages<\/h3>\n              <h3 class=\"header-like-text\">Naming<\/h3>\n              <h3 class=\"header-like-text\">Logo<\/h3>\n              <h3 class=\"header-like-text\">Corporate Design<\/h3>\n              <h3 class=\"header-like-text\">Corporate Design Lookbook<\/h3>\n          \n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n      <div id=\"block_13ddd28e7fc4a36697612cbaf1f90c28\" class=\"full alignfull mb-18 sm:mb-30 lg:mb-36  l-block\">\n        \n  <div class=\"l-wrap l-wrap--mini-on-narrow\">\n    <div class=\"font-bold mb-3\">\n      Share&nbsp;<\/div>\n\n    <div class=\"flex\">\n                <a href=\"https:\/\/linkedin.com\/shareArticle?url=https:\/\/markenfels.ch\/en\/referenzen\/siemens-energy-brand-experience\/&amp;title=Siemens%20Energy%20Brand%20Experience\" target=\"_blank\" class=\"c-share-icon mr-4\">\n            <svg width=\"21\" height=\"19\" viewBox=\"0 0 21 19\"><path d=\"M12.332 5.894v2.07s.422-2.07 3.935-2.07c2.67 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height=\"576\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-1024x576.jpg\" alt=\"New Brand Experience for Siemens Energy\" class=\"wp-image-3099\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_02_210507-1190x668.jpg 1190w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201024%20576%22%3E%3C%2Fsvg%3E\" alt=\"New Brand Experience for Siemens Energy\" class=\"wp-image-3099 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201024%20576%22%3E%3C%2Fsvg%3E 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" 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data-poster=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_03_210505.jpg\" preload=\"none\" data-autoplay class=\" lazyload\"><\/video><\/figure>\n\n\n\n      <div id=\"block_06539327dc057d56a666162bc37512c1\" class=\"full alignfull default-block-spacing b-image  l-block\">\n              <noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505.jpg\" class=\"w-full\" alt=\"Siemens Energy Brand Experience\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505-1024x576.jpg 1024w, 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src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt=\"Siemens Energy Brand Experience\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E 2560w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_04_210505-768x432.jpg 768w, 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default-block-spacing b-image  l-block\">\n              <noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505.jpg\" class=\"w-full\" alt=\"Brand Experience - Siemens Energy Logo\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505-1536x864.jpg 1536w, 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src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505.jpg\" class=\"w-full\" alt=\"Power of Hydrogen Siemens Energy - Brand Experience\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_06_210505-2048x1152.jpg 2048w, 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https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507-1190x668.jpg 1190w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_15_210507.jpg\" loading=\"lazy\">      <\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n\n      <div id=\"block_2fa782cc38b9f13ae0e0d39c6231b55d\" class=\"full alignfull default-block-spacing b-image  l-wrap--no-padding-on-mobile  l-block\">\n              <noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505.jpg\" class=\"w-full\" alt=\"Siemens Energy Brand Experience - mobile view\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1190x668.jpg 1190w\" sizes=\"(max-width: 2560px) 100vw, 2560px\"><\/noscript><img decoding=\"async\" width=\"2560\" height=\"1440\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E\" class=\"w-full lazyload\" alt=\"Siemens Energy Brand Experience - mobile view\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%202560%201440%22%3E%3C%2Fsvg%3E 2560w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505.jpg 2560w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1024x576.jpg 1024w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-768x432.jpg 768w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1536x864.jpg 1536w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-2048x1152.jpg 2048w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-594x334.jpg 594w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1188x668.jpg 1188w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-595x334.jpg 595w, https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505-1190x668.jpg 1190w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_16_210505.jpg\" loading=\"lazy\">  <\/div>\n\n\n<figure class=\"wp-block-video alignwide\"><noscript><video height=\"1440\" style=\"aspect-ratio: 2560 \/ 1440;\" width=\"2560\" autoplay loop muted poster=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505.jpg\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_17_210505.mp4\" playsinline><\/video><\/noscript><video height=\"1440\" style=\"aspect-ratio: 2560 \/ 1440;\" width=\"2560\" loop muted src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_17_210505.mp4\" playsinline data-poster=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2021\/05\/Markenfels_Siemens_Energy_Brand_Design_05_210505.jpg\" preload=\"none\" data-autoplay class=\" lazyload\"><\/video><\/figure>\n\n\n\n\n<h3 id=\"block_5ee4c7f8bb753\" class=\"c-headline c-headline--38 text-color-text text-center  \" data-aos=\"fade-up\" data-aos-easing=\"ease-in-out\" data-aos-duration=\"1000\" data-aos-delay=\"0\" data-aos-offset=\"200\">\n  More cases  <style>#block_5ee4c7f8bb753 { margin-top: 60px;  } @media (min-width: 768px) { #block_5ee4c7f8bb753 { margin-top: 90px;  }} @media (min-width: 992px) { #block_5ee4c7f8bb753 { margin-top: 120px;  }} @media (min-width: 1200px) { #block_5ee4c7f8bb753 { margin-top: 135px;  }} @media (min-width: 1500px) { #block_5ee4c7f8bb753 { margin-top: 150px;  }} <\/style><\/h3>\n\n\n\n      <div id=\"block_5ee4c80dbb754\" class=\"alignfull  l-block\" data-aos=\"fade-up\" data-aos-easing=\"ease-in-out\" data-aos-duration=\"1000\" data-aos-delay=\"0\" data-aos-offset=\"200\">\n        \n\n\n  \n      <div class=\"swiper-container swiper-container--style-carousel c-slider\">\n      <div class=\"swiper-wrapper\">\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/bobst-employer-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/04\/Markenfels_BOBST_EmployerBranding_1_250425-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                BOBST Employer Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Development of the BOBST Employer Branding, to position BOBST as preferred employer&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/bobst-next\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/06\/Markenfels_BOBST_Next_Webdesign_250630_1-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                BOBST&nbsp;Next&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Development and implemetation of the \u201cBOBST Next\u201d concept as a&nbsp;strategic basis for corporate and marketing communications&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/devatis-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_Devatis_BrandingCase_1_250227-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Devatis Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Rebranding of the pharma brand Devatis&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/weingut-seewer-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2025\/03\/Markenfels_WeingutSeewer_BrandExperience_1_HR_250224-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Weingut Seewer Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Rebranding of Weingut Seewer and positioning as a&nbsp;leading excellence brand&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/titlis-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/11\/Markenfels_Titlis_BrandExperience_07_231108-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Titlis Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Position Titlis as a&nbsp;leading alpine destination&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/univerre-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-963x539.png\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-963x539.png 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-300x169.png 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-595x334.png 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-963x539.png 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-300x169.png 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-595x334.png 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/03\/Markenfels_Univerre_BrandingCase_230321_1-963x539.png\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Univerre Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Positioning of Univerre as a&nbsp;premium partner for excellent and differentiating glass solutions.&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/bobst-restaurant-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2023\/10\/Markenfels_BOBST_Restaurant_BrandingCase_01_231016-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                BOBST Restaurant Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Development of a \u201cfoody\u201d design concept for the BOBST staff restaurant.&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-employer-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/08\/Markenfels_Siemens_Employer_Branding_01_220718-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Siemens Employer Brand Experience&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Development of the Employer Brand Experience for Siemens global&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-healthineers-illustration-style\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-300x167.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-300x167.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-1926x1078.jpg 1926w, https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2022\/07\/Markenfels_Siemens_Healthineers_Illustration_Style_01_211221-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Siemens Healthineers Illustration Style&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Development of an illustration style that supports the positioning of Siemens Healthineers as a&nbsp;premium brand.&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n                              <div class=\"swiper-slide c-slider__slide\">\n          <a href=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-brand-experience\/\" class=\"text-color-text no-underline hover:no-underline hover:text-color-text link-reset\">\n            <noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-963x539.jpg\" class=\"w-full shadow-slider wp-post-image\" alt=\"Markenpositionierung B2B\" srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-595x334.jpg 595w\" sizes=\"(max-width: 963px) 100vw, 963px\"><\/noscript><img decoding=\"async\" width=\"963\" height=\"539\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E\" class=\"w-full shadow-slider wp-post-image lazyload\" alt=\"Markenpositionierung B2B\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20963%20539%22%3E%3C%2Fsvg%3E 963w\" sizes=\"auto, (max-width: 963px) 100vw, 963px\" data-srcset=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-963x539.jpg 963w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-300x169.jpg 300w, https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-595x334.jpg 595w\" data-src=\"https:\/\/markenfels.ch\/wp-content\/uploads\/2020\/10\/Markenfels_Siemens_Brand_Design_01_Neu-963x539.jpg\" loading=\"lazy\">            <div class=\"c-slider__slide-txt mt-14 lg:w-12\/24\">\n              <h4 class=\"c-headline c-headline--xsmall mb-0\">\n                Siemens AG&nbsp;<\/h4>\n              <div class=\"text-18 lg:text-24 leading-tight mt-1 font-light\">\n                Positioning of Siemens as leading technology company.&nbsp;<\/div>\n            <\/div>\n          <\/a>\n        <\/div>\n            <\/div>\n      <div class=\"swiper-pagination\"><\/div>\n    <\/div>\n    \n  \n\n\n\n<\/div>","protected":false},"featured_media":3053,"template":"","class_list":["post-3094","referenzen","type-referenzen","status-publish","has-post-thumbnail",""],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Development of the Brand Experience - Siemens Energy | Markenfels<\/title>\n<meta name=\"description\" content=\"Learn how a differentiating brand experience was developed for Siemens Energy as an independent company.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-energy-brand-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Siemens Energy Brand Experience\" \/>\n<meta property=\"og:description\" content=\"Development of an differentiating brand experience for Siemens Energy as an independent company.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/markenfels.ch\/en\/referenzen\/siemens-energy-brand-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"Markenfels\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-13T12:43:14+00:00\" \/>\n<meta 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