Branding Cases

BOBST Operational Excellence

Communication strategy for the ‘Operational Excellence’ program of BOBST.

Project
Communication strategy for the ‘Operational Excellence’ program of BOBST.

Strategic task
Preparation of strategic key messages, visualizations and action plans, to support the worldwide implementation of the program.

Client
Bobst Mex SA, Lausanne – Group Communications
www.bobst.com

Markenfels services
Management consulting
Management workshops
Development of key messages
Storytelling
Development of a measure catalog
Roll-out planning
Conception and design of infographics

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